El Super Opens

Ξ August 30th, 2009 | → 3 Comments | ∇ Highland Park |

I’m going to forgo any playful puns with the word “super” and even resist the great temptation to cite Chris Farley’s classic El Niño skit.  Joke temptations aside, El Super opened its doors on the former site of Big Lots (and before that a Safeway), despite some neighborhood vitriol surrounding an attempt at preserving the original building’s facade.  Protestations aside, El Super is well…just another Hispanic grocery store.  Smaller than nearby competitor Super A, El Super’s layout is very similar to El Superior on Figueroa and Avenue 45.  (I wonder if Spanish speakers are surprised to find out how many words we have in English that mean super, kind of like Inuit words for “snow” or Greek words for “love”?)  Anyhow, the most noticeable part of the experience of shopping at El Super is how completely tailored it is for the Spanish-speaking consumer as very few signs are in English.  To quell some neighborhood concerns, both El Super and Super A employees are part of the local UFCW.  Other than some trucks narrowing traffic to a single lane on Nolden St., there doesn’t seem to be much worth noting other than the meatballs:  They’re clearly made for albondigas soup and will need garlic and salt if you want to use them in pasta.

El Super Facade

El Super Facade

Carniceria & Mariscos

Carniceria & Mariscos

El Super Interior

El Super Interior

 

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